PRODUCT DESCRIPTIONS THAT CONVERT
The biggest mistake in e-commerce: describing features instead of benefits.
Feature: "Made from 100% organic cotton" Benefit: "Soft enough for sensitive skin, durable enough to outlast 200 washes"
Prompt for product descriptions: "Write a product description for [PRODUCT NAME]. Key features: [LIST FEATURES]. Target customer: [WHO BUYS IT AND WHY]. Tone: [BRAND TONE]. Structure: 1) Hook (benefit-led opening sentence), 2) 3-4 bullet points (benefits, not features), 3) Brief technical specs, 4) CTA. 150 words max."
BATCH PRODUCT DESCRIPTIONS
For large catalogues: "I'll give you a list of products with their features. For each one, write a 100-word benefit-led product description. Products: [LIST]"
SEO PRODUCT TITLES
"Write 5 SEO-optimised product title variations for [PRODUCT] targeting the keyword '[MAIN KEYWORD]'. Each title should be under 60 characters and include the main keyword naturally."
AD COPY
Facebook/Instagram ad: "Write 3 Facebook ad variations for [PRODUCT]. Target audience: [WHO]. The main pain point we're solving: [PROBLEM]. Tone: [TONE]. Each ad: Primary text (under 125 characters), Headline (under 27 characters), Description (under 27 characters)."
Google Shopping titles: "Write 10 Google Shopping product titles for [PRODUCT]. Include: brand name, product type, key attribute, colour/size if relevant. Max 150 characters each."
EMAIL MARKETING
Abandoned cart recovery: "Write a 3-email abandoned cart sequence for [PRODUCT CATEGORY]. Email 1 (1 hour later): gentle reminder + product image prompt. Email 2 (24 hours): address the top objection ([OBJECTION]). Email 3 (72 hours): create urgency with [INCENTIVE]. Each email under 100 words."
Post-purchase sequence: "Write a 3-email post-purchase sequence for [PRODUCT]. Email 1: order confirmation + what to expect. Email 2 (day 3): how to get the most from [PRODUCT]. Email 3 (day 7): ask for a review + introduce related products."
CUSTOMER REVIEWS — GET MORE AND RESPOND FASTER
Review request email: "Write a short, warm email asking a customer who bought [PRODUCT] for an honest review. Make it feel like it's from a real person, not automated. Include a direct link placeholder [REVIEW LINK]. Under 80 words."
Respond to reviews: "Write a response to this review: [PASTE REVIEW]. If positive: warm, personal, mention something specific. If negative: empathetic, professional, offer a solution."
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